Privacy Policy – FURNITURE FACELIFTS BY RO, LLC

1. General Information

Welcome to Furniture Facelifts By Ro, LLC (“we,” “us,” or “our”). We take your privacy seriously and are committed to being transparent about how we collect, use, and protect your personal information when you visit our website at https://furniturefaceliftsnoho.com/ or make a purchase from our online furniture store.

This Privacy Policy explains:

What information do we collect and why
How we use and protect your information
Who we share your information with
Your rights and choices regarding your data

By using our website or placing an order, you agree to the practices described in this Privacy Policy. If you do not agree, please do not use our website.

We operate as a WooCommerce-powered eCommerce store selling furniture and related products. We serve customers primarily in the United States and are headquartered in North Hollywood, California.

2. Business / Data Controller Information

The entity responsible for your personal information (also known as the “data controller”) is:

Business Name: Furniture Facelifts By Ro, LLC

Entity Type: Limited Liability Company (LLC), formed in California

Entity No.: 200926710248

Owner: Alejandro Ivan Avalos

Business Address: 13151 Sherman Way, Unit D, North Hollywood, CA 91605

Phone: +1 (818) 505-3173

Email: [email protected]

Website: https://furniturefaceliftsnoho.com/

Business Hours: Monday – Friday: 11:00 AM – 5:00 PM (PST)

Saturday – Sunday: Closed

If you have any questions or concerns about how we handle your personal information, please contact us using the details above.

3. Information We Collect

We collect information in a few different ways — directly from you, automatically through your use of our website, and sometimes from third parties. Here is a breakdown of what we collect and why.

3.1 Information You Give Us Directly

When you browse our site, create an account, place an order, or get in touch with us, you may provide:

Full name and contact details (email address, phone number, mailing address)
Billing and shipping address
Payment information (processed securely through our payment providers — we do not store full card numbers)
Order details, preferences, and special requests related to furniture purchases
Account login credentials (username and password) if you create an account
Messages, questions, or feedback submitted through our contact form or email

3.2 Information Collected Automatically

When you visit our website, our service providers and we automatically collect certain technical information, including:

IP address and approximate geographic location
Browser type, device type, and operating system
Pages visited, time spent on pages, and links clicked
Referring website or source (how you found us)
Cookie identifiers and similar tracking data (see Section 6 for more details)

3.3 Information from Third Parties

We may receive limited information from third-party services we use, such as payment processors confirming transaction status, or analytics providers sharing aggregated traffic data. We do not purchase or obtain personal data from data brokers.

4. How We Use Your Information

We use the information we collect to run our business and provide you with the best possible shopping experience. Specifically, we use your information to:

Process and fulfill your furniture orders (including shipping, delivery coordination, and order confirmations)
Communicate with you about your orders, returns, or customer service inquiries
Create and manage your customer account (if applicable)
Send you transactional emails such as order confirmations, shipping updates, and receipts
Send you promotional emails or newsletters about new products, sales, or events (only if you opt in — you can unsubscribe at any time)
Improve our website, product listings, and overall customer experience
Detect and prevent fraud, unauthorized transactions, and security threats
Comply with applicable laws, regulations, and legal obligations
Respond to your questions, comments, or support requests

We will never sell your personal information to third parties for their own marketing purposes.

5. WordPress, WooCommerce, and Hosting Platform

Our online store is built on WordPress with the WooCommerce plugin. These platforms power our product catalog, shopping cart, checkout process, and order management system.

WooCommerce is developed by Automattic, Inc. When you place an order or create an account on our site, WooCommerce stores order data, customer information, and related records in our website’s database, which is hosted by our web hosting provider.

Our website host stores your data on secure servers in the United States. We maintain control over our customer data and do not grant our hosting provider the right to use your information for their own purposes.

For more information about how WooCommerce and WordPress handle data, you may visit https://automattic.com/privacy/ and https://wordpress.org/about/privacy/.

6. Cookies and Tracking Technologies

Our website uses cookies and similar technologies to make your shopping experience smoother and to help us understand how visitors use our site.

6.1 What Are Cookies?

Cookies are small text files stored on your browser or device when you visit a website. They help the website remember your preferences and actions over time.

6.2 Types of Cookies We Use

Essential Cookies: Required for our website to function properly. These include cookies that keep your shopping cart active, maintain your login session, and process secure transactions. You cannot opt out of these without affecting how the site works.
Functional Cookies: Help remember your preferences (such as your language or location) so you do not have to re-enter them each visit.
Analytics Cookies: Allow us to understand how visitors interact with our site (pages visited, time spent, errors encountered). We use this data to improve our website. These may include Google Analytics cookies.
Marketing / Advertising Cookies: May be used to show you relevant ads based on your browsing behavior, including on social media platforms like Facebook and Instagram.

6.3 Managing Cookies

You can control cookies through your browser settings. Most browsers allow you to block or delete cookies. However, blocking essential cookies may prevent you from placing orders or using certain features of our site.

You may also opt out of Google Analytics tracking by installing the Google Analytics Opt-Out Browser Add-On available at https://tools.google.com/dlpage/gaoptout.

7. WooCommerce and Third-Party Integrations

To run our online furniture store effectively, we use a number of trusted third-party services. Each of these services has its own privacy policy governing how they handle data.

Payment Processors: We use trusted payment providers (such as PayPal, Stripe, or similar services) to securely process credit and debit card transactions. Your payment details are transmitted directly to these providers using encryption. We do not receive or store your full card number.
Shipping and Fulfillment: We work with shipping carriers and logistics providers to deliver your orders. We share your name and shipping address with these providers solely to fulfill your order.
Email Marketing: If you opt in to our email list, your email address may be managed through a third-party email marketing platform (such as Mailchimp or similar). You can unsubscribe at any time using the link in any email we send you.
Analytics Tools: We use Google Analytics and similar tools to track website performance. These tools use cookies to collect anonymous, aggregated data about visitor behavior.
Advertising Platforms: We may use tools like Meta Pixel (Facebook/Instagram) to measure ad performance and reach relevant audiences. These tools may set cookies on your device.

We encourage you to review the privacy policies of these third-party services to understand how they protect your data.

8. Payment Providers

All payments made through our website are processed by trusted, PCI-DSS-compliant third-party payment providers such as PayPal, Stripe, or other secure payment gateways we may use.

When you enter your payment information at checkout:

Your payment details are encrypted and transmitted directly to our payment provider using Secure Socket Layer (SSL) technology.
We do not store your full credit or debit card number on our servers.
Our payment providers may collect and retain payment data in accordance with their own privacy policies and security standards.

We recommend reviewing the privacy policy of the payment provider displayed at checkout to understand how your payment data is handled.

9. Shipping and Fulfillment Providers

To get your furniture delivered to you, we work with third-party shipping carriers and fulfillment services (such as UPS, FedEx, USPS, or similar providers).

We share the following information with shipping partners solely for the purpose of delivering your order:

Your full name
Delivery address
Phone number (if required for delivery coordination)
Order contents (for customs or shipping label purposes)

These providers are not permitted to use your information for any purpose other than fulfilling your delivery. Shipping carriers have their own privacy policies, which we encourage you to review.

10. Customer Accounts

Our WooCommerce store offers you the option to create a customer account. Creating an account is not required to make a purchase, but it does offer benefits such as:

Viewing your order history
Saving your shipping addresses for faster checkout
Tracking your current orders

When you create an account, we collect your name, email address, and a password you choose. Your password is encrypted and we cannot view it.

You can update or delete your account information at any time by logging into your account or by contacting us directly at [email protected]. If you request account deletion, we will remove your personal data unless we are legally required to retain certain records (such as completed transaction history for tax or compliance purposes).

11. Contact Forms, Email, and Customer Communication

If you reach out to us through our website’s contact form, by email, or by phone, we collect the information you provide — such as your name, email address, phone number, and the content of your message.

We use this information only to respond to your inquiry and provide customer support. We do not add you to any marketing list without your explicit consent.

Please be aware that while we take reasonable steps to protect your communications, no email or online communication is 100% secure. We recommend avoiding sharing highly sensitive information (such as full payment card details) via email.

12. Analytics and Marketing Tools

12.1 Google Analytics

We use Google Analytics to understand how visitors interact with our website. Google Analytics collects information such as pages visited, time on site, and general geographic location. This data is aggregated and anonymous — it does not identify you personally.

Google may use this data in accordance with its own privacy policy (https://policies.google.com/privacy). You can opt out of Google Analytics tracking at: https://tools.google.com/dlpage/gaoptout.

12.2 Meta Pixel (Facebook / Instagram)

We may use the Meta Pixel to measure the effectiveness of our advertising on Facebook and Instagram. The Meta Pixel tracks actions taken on our website (such as product views or purchases) and may use this data to show relevant ads to you on Meta platforms.

You can manage your ad preferences through your Facebook/Instagram account settings or visit https://www.facebook.com/privacy/policy/ to learn more.

12.3 Other Marketing Tools

We may also use other analytics or marketing tools from time to time. Any tool we use will be selected with your privacy in mind, and we will update this policy if our practices change significantly.

13. Social Media Links and Integrations

Our website may include links to our social media profiles (such as Facebook, Instagram, Pinterest, or others). If you click on these links, you will be directed to third-party platforms that have their own privacy policies.

We may also embed social media sharing buttons or feeds on our website. These integrations may allow third-party platforms to collect data about your visit even if you do not interact with the button, depending on your account settings on those platforms.

We are not responsible for the privacy practices of social media platforms. We encourage you to review their policies before interacting with our social media content.

14. Data Sharing and Disclosure

We do not sell, rent, or trade your personal information. We share your data only in the following limited circumstances:

Service Providers: We share data with trusted partners who help us operate our business, including payment processors, shipping carriers, email platforms, and analytics providers. These parties are contractually required to protect your data and use it only for the services they perform for us.
Legal Compliance: We may disclose your information if required by law, court order, or government authority, or if we believe disclosure is necessary to protect the rights, property, or safety of our business, our customers, or the public.
Business Transfers: In the event of a merger, acquisition, or sale of our business, your information may be transferred to the new owner. We will notify you before your data becomes subject to a different privacy policy.
With Your Consent: We may share your data for other purposes if you give us explicit permission to do so.

15. Your Consumer Rights

Depending on where you live, you may have specific rights regarding your personal information. We respect these rights and are committed to honoring them.

15.1 General Rights (All U.S. Customers)

Right to Know: You can ask us what personal information we have collected about you.
Right to Correct: You can ask us to correct inaccurate information we hold about you.
Right to Delete: You can ask us to delete your personal information, subject to certain legal limitations (e.g., we may be required to keep transaction records for tax purposes).
Right to Opt Out of Marketing: You can unsubscribe from our marketing emails at any time using the unsubscribe link in any email or by contacting us directly.

15.2 California Residents (CCPA / CPRA)

If you are a California resident, the California Consumer Privacy Act (CCPA), as amended by the California Privacy Rights Act (CPRA), gives you additional rights:

Right to Know: You have the right to request that we disclose the categories and specific pieces of personal information we have collected about you, the sources of that information, the business or commercial purposes for collecting it, and the categories of third parties with whom we share it.
Right to Delete: You have the right to request deletion of personal information we have collected from you, subject to certain exceptions.
Right to Correct: You have the right to request that we correct inaccurate personal information we maintain about you.
Right to Opt Out of Sale or Sharing: We do not sell your personal information. If our practices change, we will update this policy and provide an opt-out mechanism.
Right to Limit Use of Sensitive Personal Information: You may have the right to limit how we use certain sensitive personal information, such as financial data.
Right to Non-Discrimination: We will not discriminate against you for exercising any of your CCPA rights. You will receive the same quality of service and pricing regardless of whether you exercise your rights.

To submit a privacy rights request, please contact us at:

Email: [email protected]
Phone: +1 (818) 505-3173
Mailing Address: 13151 Sherman Way, Unit D, North Hollywood, CA 91605

We will respond to verifiable requests within 45 days as required by California law. We may need to verify your identity before processing your request.

16. Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes described in this Privacy Policy, or as required by law.

Order and transaction data: Retained for a minimum of 7 years for tax, accounting, and legal compliance purposes.
Customer account data: Retained as long as your account is active, or for a reasonable period after your last interaction with us. You may request deletion at any time.
Marketing data (email lists): Retained until you unsubscribe or request removal.
Website analytics data: Typically retained for up to 26 months in anonymized/aggregated form.
Customer service communications: Retained for up to 3 years to help with future inquiries and dispute resolution.

When we no longer need your data, we securely delete or anonymize it.

17. Data Security

Protecting your personal information is a priority for us. We implement a variety of industry-standard security measures to keep your data safe, including:

SSL (Secure Socket Layer) encryption on our website to protect data during transmission
Secure, access-controlled servers hosted by reputable providers
Regular software updates and security patches on our website platform
Limited access to personal data — only team members who need the data to perform their job can access it
Use of PCI-DSS-compliant payment processors to handle financial transactions

While we take all reasonable precautions, no method of data transmission or storage over the internet is 100% secure. We cannot guarantee absolute security, but we are committed to addressing any breaches promptly and notifying affected customers as required by law.

18. Children’s Privacy

Our website and services are intended for adults aged 18 and older. We do not knowingly collect personal information from children under the age of 13 (or under 16 in jurisdictions that require a higher age threshold).

If we become aware that we have inadvertently collected personal information from a child without appropriate parental consent, we will take steps to delete that information as quickly as possible.

If you believe we may have collected information from a child, please contact us immediately at [email protected].

19. Updates to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our business practices, legal requirements, or the services we use. When we make significant changes, we will:

Post the updated policy on this page with a revised “Last Updated” date
Notify you by email (if you have an account or are subscribed to our list) for material changes

We encourage you to review this Privacy Policy periodically to stay informed about how we protect your information. Your continued use of our website after any updates constitutes your acceptance of the revised policy.

20. Google Merchant Center Compliance

We participate in Google Merchant Center to list our furniture products and reach customers through Google Shopping. In connection with this, we want to be transparent about our data practices as they relate to Google’s requirements:

We accurately represent our business, products, and pricing in all product listings.
We collect customer data only for legitimate business purposes as described in this policy.
We do not use customer data collected through Google services for unauthorized purposes.
We provide customers with clear access to this Privacy Policy from our website.
We maintain secure handling of all customer data and payment information.
We honor all consumer rights and opt-out requests as described in Section 15.

For more information about Google’s data policies, visit https://policies.google.com/privacy.

21. Contact Information

If you have any questions, concerns, or requests regarding this Privacy Policy or your personal information, please contact us using any of the methods below. We are happy to help.